How to sell a service guidelines for effective selling in a service business

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Bibliographic Details
Main Author: McDonald, Malcolm H. B. 1938- (Author)
Other Authors: Leppard, John
Format: Book Chapter
Language:English
Published: London Heineman 1987
Series:The marketing series
Subjects:
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Description
Physical Description:149 pages illustration 23 cm
ISBN:043491231X (paperback)
9780434912315 (paperback)