RESEARCH METHODS FOR BUSINESS A Skill-Building Approach

RESEARCH METHODS FOR BUSINESS A Skill-Building Approach

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Designed specifically for courses in business research, this textbook covers all areas of business, from management and marketing to accounting and finance. It provides guidance for conducting systematic research and producing sound reports.

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Bibliographic Details
Main Author: Sekaran, Uma (Author)
Format: Book
Language:English
Published: New York JOHN WILEY & SONS, INC. 1992
Edition:SECOND EDITION
Subjects:
Business > Methodology > Research
Online Access:Click Here to View Status and Holdings.
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Description
Summary:Designed specifically for courses in business research, this textbook covers all areas of business, from management and marketing to accounting and finance. It provides guidance for conducting systematic research and producing sound reports.
Item Description:Includes index
Physical Description:xvi, 428 pages illustrations 25 cm
Bibliography:Bibliography: pages 393-397
ISBN:047157371X
9780471573715

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