Market and sales forecasting a total approach

Emphasizing that poor market and sales forecasting can be the downfall of a company, this book provides a modern approach that presents companies with a total and practical forecast plan which can be adapted to any forecasting situation.

Saved in:

Bibliographic Details
Main Author:	Bolt, Gordon J (Author)
Format:	Book
Published:	London Kogan Page Ltd. 1994 ©1994
Edition:	Third Edition
Subjects:	Marketing research Sales forecasting
Online Access:	Click Here to View Status and Holdings.
Tags:	Add Tag No Tags, Be the first to tag this record!