Marketing
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Main Authors: | , |
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Format: | Book |
Language: | English |
Published: |
New York
Macmillan
1992
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Edition: | 5th ed |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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Physical Description: | xxvii, 737, 95 pages illustrations (some colour) 26 cm |
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Bibliography: | Includes bibliographical references and indexes. |
ISBN: | 0023342501 |