The essence of services marketing
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| Main Author: | |
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| Format: | Unknown |
| Published: |
New York
Prentice Hall
1993
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| Series: | The Essence of management series
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Marketing Plans for Service Businesses a complete guide
Marketing planning for services
Services marketing concepts, strategies, & cases
