The essence of services marketing
Saved in:
| Main Author: | |
|---|---|
| Format: | Unknown |
| Published: |
New York
Prentice Hall
1993
|
| Series: | The Essence of management series
|
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Add Tag | Physical Description: | x, 253 p. ill. 23 cm |
|---|---|
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 013284852X |
Marketing Plans for Service Businesses a complete guide 
Marketing planning for services