Advertising principles and practice
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| Main Author: | |
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| Other Authors: | , |
| Format: | Book |
| Language: | English |
| Published: |
Englewood Cliffs, N.J.
Prentice Hall
1992
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| Edition: | 2nd ed |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | 1 v. (various pagings) ill. (some col.) 28 cm |
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| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 0130162051 |
Advertising principles and practice 
Advertising principles & practice