MARKETING THEORY Classic and Contemporary Readings

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Bibliographic Details
Main Authors: Sheth Jagdish N (Author), Garrett, Dennis E (Author)
Format: Book
Language:English
Published: Cincinnati South-Western Pub. Co. 1986
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Online Access:Click Here to View Status and Holdings.
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100 1 # |a Sheth Jagdish N  |e author 
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264 # 1 |a Cincinnati  |b South-Western Pub. Co.  |c 1986 
264 # 4 |c ©1986 
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650 # 0 |a Marketing  |x History 
700 1 # |a Garrett, Dennis E  |e author 
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