Effective Communications and Advertising for Financial Institutions

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Bibliographic Details
Main Author:	Burns, Thomas J. 1942- (Author)
Format:	Book
Language:	English
Published:	Englewood Cliffs, N.J. Prentice-Hall 1986
Subjects:	Communication in personnel management Bank marketing > Banks and banking Public relations > Banks and banking Advertising > Banks and banking
Online Access:	Click Here to View Status and Holdings.
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090	0	0	\|a HG1616.M3 \|b B87 1986
100	1	#	\|a Burns, Thomas J. \|d 1942- \|e author
245	1	0	\|a Effective Communications and Advertising for Financial Institutions \|c Thomas J. Burns
264	#	1	\|a Englewood Cliffs, N.J. \|b Prentice-Hall \|c 1986
264	#	4	\|c ©1986
300	#	#	\|a xvi, 299 pages \|b illustrations \|c 25 cm
336	#	#	\|b text \|2 rdacontent
337	#	#	\|b unmediated \|2 rdamedia
338	#	#	\|b volume \|2 rdacarrier
500	#	#	\|a "A Reston book."#
504	#	#	\|a Includes bibliographical references and index
650	#	0	\|a Communication in personnel management
650	#	0	\|a Bank marketing \|x Banks and banking
650	#	0	\|a Public relations \|x Banks and banking
650	#	0	\|a Advertising \|x Banks and banking
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=059942
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