The design dimension product strategy and the challenge of global marketing

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Bibliographic Details
Main Author: Lorenz, Christopher 1946- (Author)
Format: Book
Language:English
Published: Oxford, UK Blackwell 1986
Subjects:
Online Access:Click Here to View Status and Holdings.
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245 1 1 |a The design dimension  |b product strategy and the challenge of global marketing  |c Christopher Lorenz 
264 # 1 |a Oxford, UK  |b Blackwell  |c 1986 
264 # 4 |c ©1986 
300 # # |a xi, 167 pages  |b illustration  |c 24 cm 
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338 # # |a volume  |2 rdacarrier 
500 # # |a Includes index. 
504 # # |a Bibliography: p. [156]-159. 
650 # 1 |a Design, Industrial 
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