Essentials of statistics in marketing

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Bibliographic Details
Main Author: Greensted, C. S (Author)
Corporate Author: Institute of Marketing
Other Authors: Macfarlane, J. D. (joint author), Jardine, A. K. S. (Andrew Kennedy Skilling (joint author)
Format: Book
Language:English
Published: London Heinemann [for] the Institute of Marketing 1986
©1986
Edition:2nd edition
Subjects:
Online Access:Click Here to View Status and Holdings.
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245 1 1 |a Essentials of statistics in marketing  |c C. S. Greensted, A. K. S. Jardine, J. D. Macfarlane 
250 # # |a 2nd edition 
264 # 1 |a London  |b Heinemann [for] the Institute of Marketing  |c 1986 
264 # 1 |c ©1986 
300 # # |a xi, 257 pages  |b illustrations  |c 24 cm 
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500 # # |a Includes index. 
504 # # |a Bibliography: p. 243-245. 
650 # 0 |a Marketing  |x Statistical methods 
650 # 0 |a Statistics 
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700 # # |a Jardine, A. K. S.  |e joint author  |q (Andrew Kennedy Skilling 
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