The Fundamentals and Practice of Marketing

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Bibliographic Details
Main Author:	Wilmshurst, John (Author)
Corporate Authors:	Institute of Marketing, CAM Foundation
Format:	Book
Language:	English
Published:	London Heinemann 1984
Edition:	Second Edition
Series:	"Published on behalf of the Institute of Marketing and the CAM Foundation"
Subjects:	Marketing
Online Access:	Click Here to View Status and Holdings.
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