Marketing research text and cases
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| Main Author: | |
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| Format: | Unknown |
| Published: |
Homewood, Ill.
R. D. Irwin
1964
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xv, 813 p. illus. 24 cm |
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| Bibliography: | Includes bibliographical references. |
| ISBN: | T000009003 |
Marketing research text and cases