Marketing research methodological foundations

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Bibliographic Details
Main Author:	Churchill, Gilbert A
Format:	Book
Published:	Chicago Dryden Press 1983
Edition:	3rd ed
Series:	The Dryden Press series in marketing
Subjects:	Marketing research
Online Access:	Click Here to View Status and Holdings.
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090	0	0	\|a HF5415.2 \|b .C5 1983
100	1	#	\|a Churchill, Gilbert A
245	1	1	\|a Marketing research \|b methodological foundations \|c Gilbert A. Churchill, Jr
250	#	#	\|a 3rd ed
260	#	#	\|a Chicago \|b Dryden Press \|c 1983
300	#	#	\|a xxi, 756 p. \|b ill. \|c 24 cm
490	1	#	\|a The Dryden Press series in marketing
504	#	#	\|a Includes bibliographical references and index.
650	#	0	\|a Marketing research
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=032485
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam