Marketing research analysis and measurement
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| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
London New York
McGraw-Hill
1973
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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|---|---|---|---|
| 001 | wils-032483 | ||
| 005 | 202066123835 | ||
| 015 | # | # | |a GB*** |
| 020 | # | # | |a 0070840105 |
| 090 | 0 | 0 | |a HF5415.2 |b .C48 1973 |
| 100 | 1 | # | |a Chisnall, Peter M |
| 245 | 1 | 1 | |a Marketing research |b analysis and measurement |c [by] Peter M. Chisnall |
| 260 | # | # | |a London |a New York |b McGraw-Hill |c 1973 |
| 300 | # | # | |a ix, 308 p. |c 23 cm |
| 504 | # | # | |a Includes bibliographical references. |
| 650 | # | 0 | |a Marketing research |
| 856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=032483 |
| 964 | # | # | |c BOK |d 01 |
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Marketing research