Marketing research for managers

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Bibliographic Details
Main Author: Crouch, Sunny
Corporate Authors: CAM Foundation, Institute of Marketing
Format: Book
Published: London Heinemann 1984
Subjects:
Online Access:Click Here to View Status and Holdings.
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001 wils-032481
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020 # # |a 0434902829  |q paperback 
020 # # |a 9780434902828  |q paperback 
090 0 0 |a HF5415  |b .C76 1984 
100 1 # |a Crouch, Sunny 
245 1 0 |a Marketing research for managers  |c Sunny Crouch 
260 # # |a London  |b Heinemann  |c 1984 
300 # # |a xii, 345 p.  |b ill.  |c 22 cm 
336 # # |a text  |2 rdacontent 
337 # # |a unmediated  |2 rdamedia 
338 # # |a volume  |2 rdacarrier 
500 # # |a "Published on behalf of the Institute of Marketing and the CAM Foundation." 
504 # # |a Bibliography: p. 338-339. 
650 # 0 |a Marketing research 
710 1 # |a CAM Foundation 
710 2 # |a Institute of Marketing 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=032481 
964 # # |c BOK  |d 01 
040 # # |a Shah Alam