Market and sales forecasting a total approach
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| Main Author: | |
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| Format: | Book |
| Published: |
London
Kogan Page Ltd
1972
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| Series: | Marketing text series
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Item Description: | Rev. ed. published as: Market and sales forecasting manual. c1982. |
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| Physical Description: | 359 p. illus. 23 cm |
| Bibliography: | Bibliography: p. 351-353. |
| ISBN: | 0850382106 |
Market and sales forecasting a total approach