Marketing management

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Bibliographic Details
Other Authors: Bobrow, Edwin E, Bobrow, Mark David
Format: Book
Published: Homewood, Ill. Dow Jones-Irwin 1985
Series:Marketing handbook v. 2
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Online Access:Click Here to View Status and Holdings.
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001 wils-032327
005 202061154012
020 # # |a 0870945246 
040 # # |a DLC  |c DLC  |d DLC 
090 0 0 |a HF5415.13  |b .M2988 1985 vol. 2 
245 1 1 |a Marketing management  |c edited by Edwin E. Bobrow, Mark David Bobrow 
260 # # |a Homewood, Ill.  |b Dow Jones-Irwin  |c 1985 
300 # # |a xix, 500 p.  |b ill.  |c 24 cm 
490 1 # |a Marketing handbook  |v v. 2 
504 # # |a Includes bibliographies and index. 
650 # 0 |a Marketing  |x Management 
700 1 # |a Bobrow, Edwin E 
700 # # |a Bobrow, Mark David 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=032327 
964 # # |c BOK  |d 01