Marketing management
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| Other Authors: | , |
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| Format: | Book |
| Published: |
Homewood, Ill.
Dow Jones-Irwin
1985
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| Series: | Marketing handbook
v. 2 |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xix, 500 p. ill. 24 cm |
|---|---|
| Bibliography: | Includes bibliographies and index. |
| ISBN: | 0870945246 |
Marketing Management