Marketing in a changing environment

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Bibliographic Details
Main Author: Holloway, Robert J
Other Authors: Hancock, Robert Spencer (joint author)
Format: Book
Published: New York Wiley 1968
Series:The Wiley marketing series
Subjects:
Online Access:Click Here to View Status and Holdings.
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020 # # |a T000008970 
090 0 0 |a HF5415  |b .H7425 1968 
100 1 # |a Holloway, Robert J 
245 1 1 |a Marketing in a changing environment  |c [by] Robert J. Holloway [and] Robert S. Hancock 
260 # # |a New York  |b Wiley  |c 1968 
300 # # |a ix, 498 p.  |b illus.  |c 24 cm 
490 1 # |a The Wiley marketing series 
504 # # |a Includes bibliographies. 
650 # 0 |a Marketing 
700 1 # |a Hancock, Robert Spencer  |e joint author 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=032305 
964 # # |c BOK  |d 01 
040 # # |a Shah Alam