International Marketing Strategy

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Bibliographic Details
Main Author:	Thorelli, Hans Birger 1921- (comp)
Other Authors:	Becker, Helmut 1937-
Format:	Book Chapter
Language:	English
Published:	New York Pergamon Press 1980 ©1980
Edition:	Revised edition
Series:	Pergamon policy studies on business
Subjects:	Marketing Export marketing International business enterprises > Management
Online Access:	Click Here to View Status and Holdings.
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MARC


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100	1	#	\|a Thorelli, Hans Birger \|d 1921- \|e comp
245	1	1	\|a International Marketing Strategy \|c edited by Hans Thorelli, Helmut Becker
250	#	#	\|a Revised edition
264	#	1	\|a New York \|b Pergamon Press \|c 1980
264	#	1	\|c ©1980
300	#	#	\|a xxi, 423 pages \|b illustrations \|c 24 cm
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490	1	#	\|a Pergamon policy studies on business
504	#	#	\|a Includes bibliographies and indexes.
650	#	0	\|a Marketing
650	#	0	\|a Export marketing
650	#	0	\|a International business enterprises \|x Management
700	1	#	\|a Becker, Helmut \|d 1937-
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