MARKETING

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Bibliographic Details
Main Author: Skinner, Steven J (Author)
Format: Book
Language:English
Published: Boston Houghton Mifflin Co. 1990
Subjects:
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xxviii, 687, [50] pages colour, illustrations 26 cm
Bibliography:Includes bibliographical references and index
ISBN:0395472083