MARKETING HANDBOOK

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Bibliographic Details
Other Authors: Rines, Michael (Editor)
Format: Book
Language:English
Published: Aldershot, Hampshire, England Gower in association with Marketing magazine 1983
Edition:Second edition
Subjects:
Online Access:Click Here to View Status and Holdings.
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020 # # |a 0566022001 (hardback) 
020 # # |a 9780566022005 (hardback) 
040 # # |a DLC  |d UiTM  |e rda 
041 0 # |a eng 
090 0 0 |a HF5415  |b .M2988 1983 
245 0 0 |a MARKETING HANDBOOK  |c Edited by Michael Rines 
250 # # |a Second edition 
264 # 1 |a Aldershot, Hampshire, England  |b Gower in association with Marketing magazine  |c 1983 
300 # # |a xvii, 372 pages  |b illustrations  |c 24 cm 
336 # # |a text  |2 rdacontent 
337 # # |a unmediated  |2 rdamedia 
338 # # |a volume  |2 rdacarrier 
500 # # |a Includes index 
504 # # |a Includes bibliographical references and indexes (page 367-372) 
650 # 0 |a Marketing  |v Handbooks, manuals, etc. 
700 1 # |a Rines, Michael  |e editor 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=032122 
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