MARKETING HANDBOOK

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Bibliographic Details
Other Authors: Rines, Michael (Editor)
Format: Book
Language:English
Published: Aldershot, Hampshire, England Gower in association with Marketing magazine 1983
Edition:Second edition
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Online Access:Click Here to View Status and Holdings.
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Description
Item Description:Includes index
Physical Description:xvii, 372 pages illustrations 24 cm
Bibliography:Includes bibliographical references and indexes (page 367-372)
ISBN:0566022001 (hardback)
9780566022005 (hardback)