INTERNATIONAL MARKETING MANAGEMENT
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Main Author: | |
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Format: | Book |
Language: | English |
Published: |
London
Macmillan
1981
©1981 |
Series: | Macmillan studies in marketing management
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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Physical Description: | viii, 170 pages 22 cm |
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Bibliography: | Includes bibliographies and index. |
ISBN: | 0333192370 (paperback) |