Life-styled marketing how to position products for premium profits
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| Main Author: | |
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| Format: | Book |
| Published: |
New York
AMACOM
1980
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| Edition: | Rev. ed |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Item Description: | Includes index. |
|---|---|
| Physical Description: | ix, 159 p. ill. 22 cm |
| ISBN: | 0814455670 |
How to create profitable new products from mission to market