The principles and practice of marketing
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
London
Pitman
1986
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Item Description: | Cover title: The principles & practice of marketing.# Includes index. |
|---|---|
| Physical Description: | vii, 514 pages illustrations 22 cm |
| Bibliography: | Bibliography: p. [503]-506. |
| ISBN: | 027302583X |
Principles of marketing