FUNDAMENTALS OF MODERN MARKETING

FUNDAMENTALS OF MODERN MARKETING

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Bibliographic Details
Main Authors: Cundiff, Edward W (Author), Still, Richard R. (Author), Govoni, Norman A. P (Author)
Format: Book Chapter
Language:English
Published: Englewood Cliffs, New Jersey Prentice-Hall 1985
Edition:fourth edition
Subjects:
Marketing
Online Access:Click Here to View Status and Holdings.
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