Marketing principles and practices
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| Format: | Unknown |
| Published: |
San Diego
Harcourt Brace Jovanovich
1987
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| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xxix, 829, 38 p. ill. (some col.) 25 cm |
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| Bibliography: | Includes bibliographies and indexes. |
| ISBN: | 0155551019 |
The principles and practice of marketing 
Marketing practices and principles