Reverse marketing the new buyer-supplier relationship

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Bibliographic Details
Main Author: Leenders, Michiel R
Other Authors: Blenkhorn, David L
Format: Book
Published: New York Free Press 1988
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Description
Item Description:Includes index.
Physical Description:ix, 198 p. ill. 25 cm
Bibliography:Bibliography: p. 189-190.
ISBN:0029183812