Profitable product management
Expertise in all these areas is therefore an essential requirement and,with the aid this book,can be acquired.
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Main Author: | Ward, John (Author) |
---|---|
Corporate Author: | Institute of Marketing |
Format: | Book |
Language: | English |
Published: |
London
Heineman
1984
©1984 |
Series: | The marketing series
|
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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