Advertising and communication management

Advertising and communication management

Saved in:
Bibliographic Details
Main Author: Ray, Michael L (Author)
Format: Book
Language:English
Published: Englewood Cliffs, N.J. Prentice-Hall 1981
Subjects:
Communication in marketing
Advertising media planning
Advertising
Online Access:Click Here to View Status and Holdings.
Tags: Add Tag
No Tags, Be the first to tag this record!
Description
Physical Description:xiii, 514 pages illustrations 25 cm
Bibliography:Includes bibliographical references and index.
ISBN:0130152307

Similar Items