Media planning a practical guide
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| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
Lincolnwood, Ill., U.S.A.
Crain Books
1985
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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| LEADER | 00000n a2200000 a 4501 | ||
|---|---|---|---|
| 001 | wils-027940 | ||
| 005 | 202098104110 | ||
| 020 | # | # | |a T000034939 |
| 043 | # | # | |a n-us--- |
| 090 | 0 | 0 | |a HF5826.5 |b .S86 1985 |
| 100 | 1 | # | |a Surmanek, Jim |
| 245 | 1 | 1 | |a Media planning |b a practical guide |c Jim Surmanek |
| 260 | # | # | |a Lincolnwood, Ill., U.S.A. |b Crain Books |c 1985 |
| 300 | # | # | |a xv, 165 p. |b ill. |c 23 cm |
| 500 | # | # | |a "Glossary/index": p. 156-165. |
| 650 | # | 0 | |a Advertising media planning |z United States |
| 856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=027940 |
| 964 | # | # | |c BOK |d 01 |
| 040 | # | # | |a Shah Alam |
MEDIA PLANNING A Practical Guide