Media planning a practical guide
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| Main Author: | |
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| Format: | Book |
| Published: |
Lincolnwood, Ill., U.S.A.
Crain Books
1985
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Item Description: | "Glossary/index": p. 156-165. |
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| Physical Description: | xv, 165 p. ill. 23 cm |
| ISBN: | T000034939 |
MEDIA PLANNING A Practical Guide