Creative strategy in advertising
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Belmont, Calif.
Wadsworth
1985
|
| Edition: | Second Edition |
| Series: | Wadsworth series in mass communication
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Creative strategy in advertising