Advertising writing putting creative strategy to work

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Bibliographic Details
Main Author: Hafer, W. Keith
Other Authors: White, Gordon E
Format: Unknown
Published: St. Paul West Pub. Co. 1982
Edition:2nd ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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020 # # |a 0314632468 
090 0 0 |a HF5825  |b .H28 1982 
100 1 # |a Hafer, W. Keith 
245 1 1 |a Advertising writing  |b putting creative strategy to work  |c W. Keith Hafer, Gordon E. White 
250 # # |a 2nd ed 
260 # # |a St. Paul  |b West Pub. Co.  |c 1982 
300 # # |a xi, 330 p.  |b ill.  |c 26 cm 
500 # # |a Includes index. 
504 # # |a Bibliography: p. 321-322. 
650 # 0 |a Advertising copy 
700 1 # |a White, Gordon E 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=027908 
964 # # |c BOK  |d 01 
040 # # |a Shah Alam 
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