Advertising management
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Main Author: | Aaker, David A. |
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Other Authors: | Myers, John G. |
Format: | Unknown |
Published: |
Englewood Cliffs, N.J.
Prentice-Hall
1975
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Series: | Prentice-Hall international series in management
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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