Advertising management
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| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Published: |
Englewood Cliffs, N.J.
Prentice-Hall
1975
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| Series: | Prentice-Hall international series in management
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xvi, 612 p. ill. 24 cm |
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| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 0130159743 (hbk.) 9780130159748 (hbk.) |
Advertising management