Advertising in the marketplace
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| Main Author: | |
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| Format: | Book |
| Published: |
New York
Gregg Division, McGraw-Hill
[1973
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| Series: | The Gregg/McGraw-Hill marketing series
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | 605 p. ill. 24 cm |
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| Bibliography: | Includes bibliographical references and indexes |
| ISBN: | 0717285111 (hbk.) |
Advertising in the marketplace