Global marketing management

Global marketing management

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Bibliographic Details
Main Author: Keegan, Warren J
Other Authors: Keegan, Warren J.
Format: Unknown
Published: Englewood Cliffs, N.J. Prentice Hall 1989
Edition:4th ed
Series:The Prentice-Hall series in marketing
Subjects:
Export marketing > Case studies > Management
Online Access:Click Here to View Status and Holdings.
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245 1 0 |a Global marketing management  |c Warren J. Keegan 
250 # # |a 4th ed 
260 # # |a Englewood Cliffs, N.J.  |b Prentice Hall  |c 1989 
300 # # |a xvi, 783 p.  |b ill.  |c 25 cm 
440 # # |a The Prentice-Hall series in marketing 
490 1 # |a The Prentice-Hall series in marketing 
500 # # |a Rev. ed. of: Multinational marketing management. 3rd ed. c1984. 
504 # # |a Includes bibliographies and indexes. 
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526 0 # |a International Agricultural Commodity Marketing  |b Master Of Science (Agribusiness)  |5 Faculty of plantation and agrotechnology 
650 # 0 |a Export marketing  |v Case studies  |x Management 
650 # 0 |a Export marketing  |v Case studies  |x Management 
700 1 # |a Keegan, Warren J.  |t Multinational marketing management 
040 # # |a Shah Alam 
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