Search Results - Mullins, John W. John Walker

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    Marketing Strategy A Decision Focused Approach

    Marketing Strategy A Decision Focused Approach by Walker, Orville C., Mullins, John W. (John Walker)

    Published 2011
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    Book

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    Marketing management a strategic, decision-making approach

    Marketing management a strategic, decision-making approach by Mullins, John W. John Walker, Walker, Orville C, Boyd Harper W, Larrenche, Jean-Claude

    Published 2005
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