Max Lüscher (9 September 1923 – 2 February 2017) was a Swiss psychotherapist known for inventing the Lüscher color test, a tool for measuring an individual's psychophysical state based on their color preferences. Besides research, teaching and practicing psychotherapy in Basel, Lüscher worked for international companies, amongst other things giving color advice. His book ''The Lüscher Test'' has been translated into more than 30 languages.
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