Search Results - Ehrenberg, Andrew Samuel Christopher

Andrew S. C. Ehrenberg

Andrew Ehrenberg (1 May 1926 – 25 August 2010) was a statistician and marketing scientist. For over half a century, he made contributions to data reduction/analysis and presentation, and to understanding buyer behaviour and how advertising works. Provided by Wikipedia
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    Consumer behaviour selected readings

    Consumer behaviour selected readings

    Published 1972
    Other Authors: “…Ehrenberg, Andrew Samuel Christopher…”
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